Episode 148 with Taylor Anderson features, company culture, off-road racing and lights.


One of the co-founders of Rigid Lighting, Taylor Anderson, shares life in the off-road lighting industry and what has come after. Company culture, offroad racing, and lights are part of Episode 148. Tune in on your favorite podcast app.


5:53 – the cool pines of Arizona

12:21 – who rolled one first?

17:16 – Christensen invited us in so the Anderson brothers joined up and became partners

24:07 – the three-inch pod, little Rubik’s Cube, you could fit it anywhere

27:26 – I was the gatekeeper for culture, how we treated our employees

30:29 – I had the most fun I’ve ever had in my life

39:41 – “you sold your right to complain.”

51:07 – my latest obsession is vintage axes

We want to thank our sponsors Maxxis Tires and 4Low Magazine.


[00:01:47.640] – Big Rich Klein

on today’s episode of Conversations with Big Rich, we have Taylor Anderson. Taylor is an offroad racer, offroad business owner. He was, I believe, one of the startup guys with Rigid Industries, the lighting company. I know he was VP and he is a designer and won some awards for some of the stuff that they designed. Taylor, it’s really good to have you on board and haven’t talked to you in a while, so it’s good to do this.

[00:02:20.720] – Taylor Anderson

Yeah, thanks for calling, Rich. It’s exciting to do and it’s good to rehash the past a little bit. I’ve been out of it for a little bit here on the business side, so it’ll be fun.

[00:02:31.970] – Big Rich Klein

Right. So let’s start off right away. And where were you born and raised?

[00:02:37.080] – Taylor Anderson

I was born in Mesa, Arizona. Raised in Arizona. I never left, so I am literally about 5 miles from the hospital I was born at.

[00:02:46.920] – Big Rich Klein


[00:02:47.500] – Taylor Anderson

And a mile away from my high school. And I’m still here. I just I like Arizona enough to where we never felt the need to leave.

[00:02:55.950] – Big Rich Klein

Right, I get it. I love Arizona, but I love Arizona more in the wintertime yes.

[00:03:04.500] – Taylor Anderson

Than I do in the desirable everybody does, by the way. So we just got back from running some errands and I think everybody is here in Arizona right now on the roads.

[00:03:16.280] – Big Rich Klein

Yes, that’s true. Every car, you can imagine it’ll be that way until the beginning of March and then the snowbirds leave.

[00:03:25.940] – Taylor Anderson

Yeah, exactly. And then we leave once it starts to get hot. We actually do head up north to a cabin that we have up there.

[00:03:32.950] – Big Rich Klein

Oh, very good. Still in Arizona?

[00:03:35.260] – Taylor Anderson

Yes, about 2 hours from our home.

[00:03:38.490] – Big Rich Klein

Okay, cool or cooler?

[00:03:42.040] – Taylor Anderson

Yes, much cooler and much less in the population. And it’s a nice little escape for us and we really enjoy it.

[00:03:55.250] – Big Rich Klein

So growing up in Mesa at that point when you first started, when you were just a little kid, it was a lot more rural than it is now, correct?

[00:04:07.300] – Taylor Anderson

Yeah. We had dirt roads everywhere and the edge of town dropped off about 500ft from my house and it just turned into orange groves. And that was our playground. That’s where we were with our first I think we had a Honda 110. ATC was the first one. And then after we wore that thing out, I ended up somehow with a 250 R. And of course I tried to kill myself many times on that, but that’s was my mode of transportation.

[00:04:40.640] – Big Rich Klein

And growing up in that area, was your family involved in like hunting or fishing or offroading at that time?

[00:04:49.280] – Taylor Anderson

Not so much offroading. I grew up in a camping family. So we go camping every few weeks and then I think I joined Scouts at probably aged eleven or twelve and I was in a Scout troop that camped once a month okay. All over Arizona. So I got to see the parts of Arizona that I didn’t when I was younger and learned just a lot about the state, the history and had a really good time doing it.

[00:05:18.170] – Big Rich Klein

That’s cool.

[00:05:19.090] – Taylor Anderson

More importantly, got out of the heat of the summer. We used to go up north. You always go up north. We rarely went south.

[00:05:26.230] – Big Rich Klein

Okay. I can understand that. The more trees up north, pine trees, baby.

[00:05:33.920] – Taylor Anderson

The cool pines of Arizona. A lot of people think it’s just a big desert here, but it’s actually about half desert and about half pine.

[00:05:41.940] – Big Rich Klein

Right. But it’s really desert and then it’s really piny that transitionary, like happens instantly.

[00:05:52.200] – Taylor Anderson

It does. Our cabin is almost 8000ft and I think our home down in Mesa is 2000ft. So there’s quite a swing when you get going, head up the highway. READ MORE

Follow Big Rich

SHare this article

This site uses cookies to offer you a better browsing experience. By browsing this website, you agree to our use of cookies.